OMBRE DIGITAL

The Digital

Fashion
Society

is a resource for marketers, entrepreneurs, fashionistas and small business owners of all forms. We share insights, strategies and thoughtful opinions on how to improve your brand presence and marketing online.

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Ten Filipina Fashion Bloggers You Should Follow

Any entrepreneur could learn a thing or two from these digitally savvy Filipina fashion bloggers who have used the Internet and their passion for fashion to propel themselves into the influencers they are today.

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Understanding Your Commitment: How TFP Makes Fashion Work

TFP doesn’t always have to be an organizational nightmare or chaotic symphony. Utilizing the right tools and applications can help in finding and managing a great team and increase the productivity and value of everyone involved.

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4 Effective Ways to Spring Clean Your Brand

Developing a strategy for moving stale or off-season inventory is important for the growth of any brand, especially in e-commerce. Here are four ways to spring clean your brand and get rid of apparel, accessories and other fashionable goods from the winter in early Spring.

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10 Asian American Fashion Bloggers to Follow

Fashion blogging has led to an increase in recognition for a great number of Asian-Americans, particularly as the bamboo ceiling exists in so many other areas of media and business. Here are ten fashion bloggers to follow that are paving a way for a new generation of Asian-American leaders.

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How to Use Fashion Films in Your Branding – Part I

Startup fashion brands often overlook the value of videography or film production in favor of more easily measurable and easily created content. Learn a little about the various kinds of video content luxury brands create and how to recreate similar content for your brand.

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Five Reasons Twitter is Great for Blogger Outreach

For many Fashion Marketers and Public Relations professionals, Twitter has become a strong channel for outreach and identifying new influencers that may be strong connections to the brands they represent. Here’s why.

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6 Digital Compromises Fashion Entrepreneurs Need to Be Aware Of

Compromising on digital marketing needs for a fashion entrepreneur can be dangerous. Here are 6 important elements fashion brands should pay attention to for digital fashion marketing in 2015.