OMBRE DIGITAL

Marcus Campbell

Marcus is the co-founder of Ombre Digital. With over a decade of experience in advertising, analytics , ecommerce, email, search, social and traditional marketing for startups, small and medium sized businesses, Marcus guides clients to greater profitability. When not developing or executing digital strategy, Marcus pursues a passion for basketball, exploring the city and learning more coding.

Is Sustainable Fashion Only for the Rich?

Natasha Harding of Cosmopolitan UK explores how advocates and consumers are finding ways to be sustainable despite high clothing costs.

On Trend Sustainable Fashion In the Wake of COVID-19

Amid the COVID-19 pandemic, fashion designers from all over the world have taken the initiative to promote sustainability, eco-friendliness, and inclusivity within the industry. The result? More consumers have taken these practices into account when purchasing new clothes.  But let’s look at the facts: retail sales across the globe and especially in the luxury sector
MARKETING | May 31, 2015

Understanding Your Commitment: How TFP Makes Fashion Work

TFP doesn’t always have to be an organizational nightmare or chaotic symphony. Utilizing the right tools and applications can help in finding and managing a great team and increase the productivity and value of everyone involved.

MARKETING | May 15, 2015

Creative Ways to Position Your Social Media Names

Carving your space in a crowded and limited social landscape is key. Here are five creative ways to position your social media names to help your brand stand out.

MARKETING | April 25, 2015

4 Effective Ways to Spring Clean Your Brand

Developing a strategy for moving stale or off-season inventory is important for the growth of any brand, especially in e-commerce. Here are four ways to spring clean your brand and get rid of apparel, accessories and other fashionable goods from the winter in early Spring.

MARKETING | March 28, 2015

10 Asian American Fashion Bloggers to Follow

Fashion blogging has led to an increase in recognition for a great number of Asian-Americans, particularly as the bamboo ceiling exists in so many other areas of media and business. Here are ten fashion bloggers to follow that are paving a way for a new generation of Asian-American leaders.

MARKETING | March 21, 2015

When Chiara Got Her Vogue Cover ( and what it means for Influencer Marketing )

Now that Chiara Ferragni will appear on the cover of Vogue, how does this change the way you should handle your influencer marketing? Surprisingly, not much.

MARKETING | March 15, 2015

How to Use Fashion Films in Your Branding – Part I

Startup fashion brands often overlook the value of videography or film production in favor of more easily measurable and easily created content. Learn a little about the various kinds of video content luxury brands create and how to recreate similar content for your brand.

MARKETING | March 1, 2015

Five Reasons Twitter is Great for Blogger Outreach

For many Fashion Marketers and Public Relations professionals, Twitter has become a strong channel for outreach and identifying new influencers that may be strong connections to the brands they represent. Here’s why.

MARKETING | December 26, 2014

6 Digital Compromises Fashion Entrepreneurs Need to Be Aware Of

Compromising on digital marketing needs for a fashion entrepreneur can be dangerous. Here are 6 important elements fashion brands should pay attention to for digital fashion marketing in 2015.

MARKETING | September 16, 2014

Welcome to Ombre Digital

Ombre Digital specializes in digital marketing for sustainable fashion and beauty brands.

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